The project between social cooperative Universes in Udine and Creative Industries Lab in Politecnico di Milano is aiming at supporting the cooperative in the development process of services and improving the quality and effectiveness in communicating their values. Universiis is a nonprofit organization that manages services and facilities in the field of health and care in three different areas: the elderly (RSA), minor and disabled people. The design research team is involving the organisations in the whole design process in order to facilitate both the design-driven innovation and human-centerered process.
MAIN RESEARCH QUESTION
How to use R&D to support innovation in service offering and efficiency of value communication?
Detailed Research Questions:
How to involve different actors (especially the operators in the structure) in the process of improving the quality of services for final users (mainly the elderly people)? What is the strategy to rebuild the communication system of Universiis to support and to maintain the engagement in the future, even without designers’ intervention in the future?